23.4%
Overall Return Rate
Average percentage of products returned across all categories
41%
Size-Related Returns
Returns due to incorrect sizing or fit issues
28%
Quality Complaints
Returns attributed to product quality below expectations
$4.2M
Annual Return Costs
Total financial impact of product returns and processing
Return Analysis Insights
Sizing Dominates Returns
41% of returns stem from sizing issues, highlighting critical need for improved size guides and measurement tools to enhance customer confidence.
Quality Expectations Gap
28% of returns due to quality complaints reveal disconnect between product presentation and customer expectations requiring better quality control.
Significant Financial Impact
$4.2M annual return costs represent substantial opportunity for profit improvement through targeted return reduction strategies.
Room for Improvement
23.4% overall return rate exceeds industry benchmarks, indicating multiple optimization opportunities across the customer journey.