Fixing the Sales Leaks - Conversion Funnel Analysis Dashboard

Total Sessions

633,462

Total Purchases

-

Overall Conversion Rate

-

Bounce Rate

-

Conversion Funnel

Average Session Duration by Outcome

Bounce Rate by Traffic Source & Device

Top 5 Campaigns by Conversion Rate

Traffic Source Performance Table

Traffic Source	Total Sessions	Purchases	Conversion Rate	Bounce Rate	Avg Session Duration (sec)	Click Rate	Cart Rate

Conversion Rate by Device Type

Experiment Group Performance

Session Outcomes Distribution

Bounce Rate by Device Type

Purchases Over Time (Weekly)

Conversion Rate Trend (Weekly)

Bounce Rate Trend (Weekly)

Session Volume by Traffic Source (Monthly)

Total Bounces

-

Cart Abandonment Rate

-

View to Click Rate

-

Click to Cart Rate

-

Session Outcomes Breakdown

Bounce Rate Heatmap (Device × Traffic Source)

Campaign Leak Report (Top 10 High Bounce Campaigns)

Campaign ID	Traffic Source	Total Sessions	Purchases	Bounces	Conversion Rate	Bounce Rate	Performance